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You Could Be Wasting Energy Through Inefficiency

In 2010, Michael Phelps reached a swimming speed of about six miles per hour. If you’re thinking 6 miles per hour sounds less than impressive, imagine trying to swim across a 6 mile-wide body of water in an hour.  Not every swimmer is going to achieve Olympic Gold and record-shattering speeds, but it does spark inspiration to move faster through the water during your swim workouts, and here at Storm, we help you to achieve that goal and push you to swim faster, for longer while using less energy.


At Storm, we are so confident of our ability to make you swim faster, for longer from our improvements to your technique and training methods, we will offer a full 30-day money-back guarantee. If you can’t see, feel, and notice huge differences in your swimming then we will refund 100% of your money!

Meet Your Coach

I understand the struggle when it comes to finding the right place to train and the time to train.

Will first started swim teaching 21 years ago in Kells Swimming club, in Ireland, where he was the Club Captain and swam competitively for his club and school, in galas across Ireland. In 2010, Will graduated with a BA (Hons) Degree in PE, Sport, and Dance with QTS from Liverpool John Moores University. In his time in Liverpool, he was a Trainer Assessor for both the Pool and Beach Lifeguard Qualification for the Royal Lifesaving Society (RLSS) and also worked for the Royal National Lifeboat Institute (RNLI).

Will has extensive experience in Learn to Swim programs and Squad programs too but thrives off teaching adults due to their complexity and challenges that present themselves to him. As a PE teacher, and having studied pedagogy, sports psychology and physiology as part of his degree and swimming at a high level as a child and teenager, Will firmly believes that he can maximize the potential of every child, adolescent, and adult that he teaches.

Will understands that every swimmer develops at a different rate and learns differently, therefore he personalizes and adapts his coaching styles, and uses different ways to educate and improve his swimmers. Will sets realistic and individual targets for his swimmers, which are achievable through hard work, which improves self-confidence and also teaches them that with hard work and dedication you can achieve your goals.

Will would like to take this opportunity to thank you for your interest in Storm Swimming Consultancy and looks forward to welcoming you to the Storm family!

Will Walker | Founder & Head Coach

Programs Backed
By Science

The technology we use at Storm combines Augmented Reality (AR) and Artificial Intelligence (AI) along with a fully comprehensive in-depth analysis of every single aspect of your swimming by a world-class swimming coach.

Bespoke Training

We can also create bespoke training plans, focussing on your goals which are not limited to; competitive swimming, sprints, long distance, rehabilitation, weight loss, triathlons, open water swims or Iron Man competitions. These training plans will be created and personalised for you by fully qualified elite level swimming coaches, strength and conditioning coaches and nutritionists. With add-ons available from our network of Physiotherapists, yoga and pitates instructors too.


Every race is an opportunity to measure yourself against your own potential. Here at Storm, we help you to unlock that potential and smash your PB’s on the clock, using world-class analysis and coaching of not just your strokes, but your dives, starts, turns, breakouts and finishes too! Start fast, swim fast, finish fast!

Video Analysis

Some of the aspects that we focus on with our brand new AR and AI technology are; breathing, legs, arms, body position, timing, swim velocity, turn time, finish time, lap splits, breakout splits, breakout distance, under water velocity, stroke count, tempo, distance per cycle and 15m splits.

This will all be sent back to you in a personalised video, for you, by one of our coaches, highlighting, in detail key areas of improvement, and a plan on how to achieve these goals.


Injuries, aches, pains, and surgery are unfortunately very common in sportspeople around the world. Here at Storm, we have teamed up with world class Physiotherapists, Strength and Conditioning Coaches, Yoga Instructors, and Nutritionists from around the world to create programs, to aid in your recovery. We can also adapt your technique to best suit your body and any injuries that you may have.

Open Water

With all of the uncontrollable variables about swimming in open water, the confidence that you are fully prepared to tackle this challenge is key to your success. For open water specialists, we will analyze your technique and look at ways on how you can maximize every arm pull, adapt your breathing to the conditions, and save those legs for the bike, while not compromising that body position!

How It Works…

Summit Your Video

Send us a video, or videos of your swimming.

Detailed Analysis

One of our High-Performance Coaches will analyze your video and break it down for you in easy to follow steps and send it back to you in a personalized video, highlighting key areas of improvement and ways to maximize your potential.

Perform Better

Improve your performance, lower your times and smash those goals!

Results That Speak For Themselves

Our client's success is our success. Here are some of the achievements we’ve celebrated with our community.

Getting Fitter and Stronger is Never a Bad Decision

The decision to make lasting positive change lies with you, and our classes, programs and coaches will make it one of the best you’ve ever made. Book your FREE consultation today.